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Jo Ayoubi
Jo Ayoubi
Member Since: 15th Apr 2008
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Jo Ayoubi is CEO and co-founder of Track Surveys.  

At Track, Jo has advised on, and led the development of 360 and other online assessments for leading organisations including John Lewis Partnership, Waitrose, Baker & McKenzie, Nuffield Health, Fujitsu and Saudi Telecom.

She has also facilitated partnership programmes with people development companies including Cambridge-based Moller Professional Services Group.

Jo is also a qualified British Psychological Society Test User for Occupational Ability tests and Personality testing (OBPI).

Jo is the author of The Consultants’ Guide to Success with 360 Degree Feedback, and holds Bachelors (first class) and Masters degrees in French, Arabic & Politics.

Jo writes and blogs regularly on the topic of 360 Degree Feedback in performance and learning. Her recent papers include ‘Making Your 360 Degree Feedback more effective in delivering successful behavioural change’, and ‘Which Online 360? A 10-step checklist for choosing an online 360 Degree Feedback system’, published in association with Training Zone UK. Outside Track, Jo makes time to mentor students at Woodhouse College in London.

Prior to setting up Track Surveys, Jo was a learning and development director for the Corporate Finance business at Ernst & Young in London, where she was responsible for the training and development of over a thousand corporate finance professionals. Projects included learning management systems and online learning evaluations.

Track Surveys owns and operates the Track 360 online platform for bespoke 360 and other assessments.

Jo Ayoubi
CEO Track Surveys
  • Articles
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19th Apr 2013

What makes an effective 360 Feedback system?

360 Degree Feedback can sometimes seem like a complicated process, with elements that require expertise in people development, project and...
Blog
2nd Apr 2013

Skills for 360 Debriefing

A good one-to-one debriefing has been shown to be one of the most important elements of a valuable 360 feedback programme. Debriefing...
Blog
8th Mar 2013

A better way of evaluating training?

This article looks at some of the benefits of using 360 Degree Feedback as a tool for evaluating training over and above Kirkpatrick's...
Blog
19th Feb 2013

When does 360 feedback create the greatest organisational change?

From a training professional's point of view, I thought I would share with you a summary of some meta-research over the 10 years between...
Blog
27th Jan 2013

Is Crowdsourcing the new 360 Degree Feedback?

In this article from HBR online, the writer suggests replacing traditional performance appraisal with 'crowdsourced' feedback. Crowdsource...
Blog
9th Jan 2013

An illustrated guide to bad bosses

You’ll be familiar with these: Narcissist, Wimp, Burnout, Bully and Territorial Boss, from the brilliant Guide to Bad Bosses by cult...
Blog
7th Jan 2013

What if you don't want to be a manager?

Working with individuals to help them develop their professional and personal capabilities, and to build the effectiveness of the...
Blog
8th Aug 2012

Analysis software powers Team GB

At the risk of becoming an Olympics bore, I found this fascinating article on the BBC website about the video technology that helps Olympic...
Blog
23rd Jul 2012

Why Bradley Wiggins won the Tour de France

I'm not a cycling fan or even much of a sports fan, but I'm always interested in how people perform, whether that's on a fast and skinny...
Blog
17th Jun 2011

The Apprentice 7: Stereotyping and the benefit of the doubt

In the Apprentice last night,Lord Sugar made a classic 'gut' decision based on his stereotypical belief about engineers. Nick Hewer...
Blog
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